


This 2007 shot of Dave McReynolds is one of my favourite pow-shots ever. It almost became a cover for Powder Magazine, but we lost that battle to a photo of Seth Morrison.

Lee Cohen himself in his element during an intense powder day.
Four o’clock in the morning is a severe alpine start for most skiers in the Wasatch, but for Lee Cohen, it’s a typical midwinter day at his home near the mouth of Little Cottonwood Canyon near Salt Lake City, Utah. Large flakes falling beyond the windowpane signal that the morning will be spent procuring an early spot in the winding snake up the canyon rather than a leisurely dog walk and coffee. The route up two-lane State Route 210 is familiar: past Snowbird Entry 1, where Cohen once pitched a tent and camped for ten sub-zero days in January 1979; beneath the towering south face of Mount Superior, steeped in Utah ski lore; out to the terminus of the dead-end highway and a small village with a half-dozen lifts.



There may be no better witness to the changes Alta has undergone in the past 40 years than the grey-mustached, 65-year-old man behind the lens of some of skiing’s most iconic imagery; yet there also may be no better witness to how things have stayed the same.
“On a really good day here — a stormy day when the faint of heart have retreated inside, and you’re out there spinning laps, seeing friends when you come around on the chair — it’s pretty much the same as 40 years ago,” Cohen reflects. “There were a ton of those days this year. That’s what you cherish; that’s what we’re trying to hang on to.”

Marcus Caston is one of the most beastly skiers ever. This day, everything came together as he skied a steep rollover in the Little Cottonwood Canyon in one of my favourite zones. Just enough of his body is showing to tell a story and add mystery simultaneously.

Full house on the tram watching Anthony Dixon send it at Tower 3 during a snowstorm at Snowbird in 1996.
The Wasatch first captured the imagination of Cohen as a college ski bum from the East Coast. He purchased his first season pass the year after his first visit and moved to Utah immediately after finishing school. A few years later, he bought a Nikon F3 and began shooting ski images with friends. He submitted a few slides to Powder Magazine and was promptly rejected. Ironically, in 1985, Cohen’s first published image in Powder was neither a stormy face shot nor a bluebird spray — it was an image of a rusted iron door on a mine in rural Nevada. A singular word, remnants of an explosives cache, etched into the metal: “Powder.”
Tyler Sterling photographed at Solitude in 2012 on a super deep day when Little Cottonwood Canyon was closed. Fortunately, shifting one canyon over to Big Cottonwood Canyon was easy.

Sam Cohen in the Alta backcountry. When we showed up at this spot, the snow sluffed on both sides of a perfect slice of pure freshie, so it was obvious where we had to shoot.
The word would come to define Lee’s career. Countless covers and gallery features bearing his name would showcase friends and professional athletes snorkelling through billowing, dry snow.
“I came out here to ski powder. This is a special place for that, so it was just the evolution of being a photographer here — it’s what my focus on shooting naturally became.” Forty years later, Cohen shoots powder more than ever, and his enthusiasm remains unchanged.



“I like being out there with my camera; I don’t like a lot of the stress involved with dealing with everything else about ski photography,” he says, rattling off issues like client negotiations and traffic. “But I still get excited about the backlight and how the snow is blowing up when we’re out there nailing the shot, making it happen.”
Powder photography, he explains, opens up a vast array of creative opportunities. From the pop of backlight to soft alpenglow, the grandeur of vast landscapes and the emotion in a tight crop, the dozens of different textures and ways light bounces off crystalline flakes. There are a thousand unique ways to get to the same core tenet: how to capture that floating feeling?

This was an intense day at Alta, my most productive during the 2015/2016 season. When it comes to pow shots, many of the best pictures seem to come from just two or three days during a season. It’s essential to be present – you must go to know! I love how the fairy dust hangs in the air first thing in the morning here.

Sam Cohen is stirring it up in the Alta side country; I like getting tight like this, especially with someone like Sammo, who always skis smoothly and efficiently.
“There’s that super-zen moment where you become one with yourself, and you get lost in it,” Cohen says with the stoke of a ski bum 40 years younger. “Ski bums are living a life of escapism. It’s like being on hallucinogens — powder just happens to be their drug. They’re living for it day-to-day. It possesses them.” He pauses for a moment, seemingly lost in recollection himself. “If you can look at a photo and it reminds you of the feeling of skiing powder — well, that’s the goal.”

Caroline Gleich out of the gate in the backcountry near Alta. This was the best day of the 2019/2020 season. We shot this after a massive storm in early January. Over 50 centimetres (20 inches) of perfect snow fell the night before.
Lee’s career serendipitously hit its stride at a golden age of skiing in the nineties, fuelled by the popularity of films and the star power of professional athletes. Commercial and editorial assignments took him from Alaska to the Alps — skiing’s cultural Meccas and bucket list destinations for any ski bum. But despite the global access his burgeoning reputation garnered, Lee sought, with only a few exceptions, to stick close to home. He had a young son (Sam, who would grow up to become a professional skier) and better conditions out his front door than storm chasing could reliably deliver.

Sometime in the mid-winter of 2008, I photographed Craig DiPietro in the Alta backcountry and got this unique shot. We call it the Plume; it’s pretty easy to see why.

This shot made the cover of Powder Magazine, the first one Dave McReynolds and I got together. It was Powder’s first oversized Photo Annual in January 1998.
“In a business with no guarantee, this is the closest thing,” Lee chuckles about the Wasatch.
Cohen’s legacy is firmly cemented in the annals of ski media with countless magazine features, short films celebrating his life’s work, and a stunning coffee table book — Alta Magic — sharing 160 pages of his most extraordinary imagery. But neither the magazine covers, nor the book sales come close to the validation given by random strangers in the lift line.


“The best praise and accolade is when someone comes up to me who I don’t even know and gushes to me about powder shots they’ve seen. I’ve had dudes tell me, ‘I quit my job and moved out here. And much of it had to do with checking out your shot in a magazine,’” Cohen laughs. “It’s mind-blowing to me, really.”
“To some people, it’s just another powder shot. They don’t know the difference. But to someone who appreciates powder skiing — it’s a photo hanging up in somebody’s house torn out of a mag, pinned to the refrigerator with a magnet, or on the wall with a thumbtack — those are core skiers. That’s the ultimate recognition you could get.”

LEE COHEN moved out West to pursue some weird idyllic notion he had of the life of a ski bum. Now, over 40 years later, it’s not the same, but the vision of its purest form remains. The now 65-year-old Cohen started shooting his friends skiing the deep Utah snow and became a photographer. Referred to by some as “the Godfather of the pow shot,” he has also shot for major outdoor clients outside the realm of skiing but finds himself returning more to his ski roots as he gets older.
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